D'Amico B1 Lesson 6

Class

1) Words with similar meanings

E.g. trudge, stride (strode), shuffle, wander all mean to walk. How are they different?

How would you walk if you were very tired or unhappy?

How would you walk if you were an impatient or arrogant person?

How would you walk if you were not lifting your feet off the ground?

How would you walk if you did not have a particular purpose or destination?

2) Advertising - p. 46 - 47 questions 1, 2a, 2b,2c.

Discussion, Reading (extracting opinion and critical thinking - inferring opinion)

Vocabulary

grab

dull

To buy/not buy something on principle

Advertising executive - the person responsible for advertising contracts and new business. 

Advertisement - note the different pronunciations and the different short forms:ad, advert.

Homework

1) Watch the Christmas adverts from John Lewis, Sainsbury's, Heathrow Airport below. In your opinion which is the most effective and why? Who do you think is their target audience/market? Are they trying to sell a product or create goodwill towards their brand?

John Lewis

Heathrow Airport

Sainsbury's

2) Have a look through Youtube to find an advert that you particularly like and/or fondly remember. Explain why you remember it so well or like it so much and post a link to the advert in the comments section below so the rest of the class can see it.

For example - I remember this Kentucky Fried Chicken ad from my childhood mostly because of the style of the animation and the catchy song.

Homework Answers from 12/01

If you haven't written your report yet, please hand it in at our next lesson (26/01), it should only take 15 minutes and counts towards your final assessment.

9a

a uses/speaks English as a second language.
b the number of speakers of English as a first language in Nigeria.
c speakers of English as a first language.
d speak English as a first or second language. 
e is Malaysia.
f the population uses/speaks English as a second language.

g100% of the population uses/speaks English as a first or second language.

h is just over three quarters of the population. i the number of speakers of English as a first language in South Africa. 

9b There are several possible ways of putting these in order, so tell students to make sure they can explain the logic of their choices.

Accept any answers that are logical. 1d2c3h4e5a6f7i8g9b
 In addition (adds information)
Similarly (introduces similar information) 
In contrast (introduces opposite or different information)

However (introduces surprising or different information)